Hello.

I’m Catherine,

a SaaS and B2B SEO writer and content strategist.

As seen on...

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I get excited about data-driven storytelling that resonates with readers and ranks on page one.

I’ve crafted editorial strategies that grow brands from the ground up, including introducing new content categories and crafting brand voice and tone guidelines.

What I’m trying to say is that if you need a talented, creative content creator and strategist (who loves busting out custom Slack emojis like confetti), I’m your gal.

My Specialties

SEO Writing

I'm a natural at crafting helpful, SEO-optimized content that explains complex topics in an easily understandable and friendly way.

Content Strategy

I balance editorial integrity with business goals to craft strategies that meet customer needs with a mix of top to bottom funnel content.

Conversion Assets

Need help creating conversion assets that delight and engage? Look no further for ebooks, whitepapers, and case studies that educate and spark interest.

SEO Research

I'll help you nail down your keyword research and connect the dots between your customers' search intent and the content you create.

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Recent projects

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Visual Identity

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Visual Identity

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Johnnie Ledner
CEO at Litfox

Want to work together?