I’m Catherine,

a SaaS and B2B SEO writer and content strategist.

As seen on...

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I get excited about data-driven storytelling that resonates with readers and ranks on page one.

I’ve crafted editorial strategies that grow brands from the ground up, including introducing new content categories and crafting brand voice and tone guidelines.

What I’m trying to say is that if you need a talented, creative content creator and strategist (who loves busting out custom Slack emojis like confetti), I’m your gal.

My Specialties

SEO Writing

I'm a natural at crafting helpful, SEO-optimized content that explains complex topics in an easily understandable and friendly way.

Content Strategy

I balance editorial integrity with business goals to craft strategies that meet customer needs with a mix of top to bottom funnel content.

Conversion Assets

Need help creating conversion assets that delight and engage? Look no further for ebooks, whitepapers, and case studies that educate and spark interest.

SEO Research

I'll help you nail down your keyword research and connect the dots between your customers' search intent and the content you create.

Recent Projects

My most recent B2B, SaaS, and tech SEO articles.
A profile photo of Victoria Schmid, a digital PR specialist and recommender of Catherine
Catherine is one of the most talented and smart people I've ever worked with. I'm continually inspired by her drive, professionalism, and impeccable work. I've learned so much from working with Catherine and can't recommend any writer more.
Victoria Schmid
Senior Digital PR & Influencer Marketing Specialist